Carol Vernallis Music Video Theory

In todays lesson we learnt about Carol Vernallis's music video theory. This theory includes four main points which are narrative, editing, camera work and diegesis.

Narrative 
Vernallis said whatever is happening visually reflects the lyrics in the song. The narrative may be displayed in a  montage style, rather than in one clear focus.

Editing 
Vernallis said the video may disrupt or break the conventions of continuity editing. The video will have a style of editing running throughout that is distinctive to that video.

Camera work
Vernallis said establishing shots are one of the key features of a music video and are used frequently. Master shots are establishing shots that keep everyone in the frame.

Diegesis
Diegesis is the setting of the music video. The diegesis will be revealed slowly.


Also in todays lesson for a task we were asked to chose a music video and count how many cuts the video had. I have chosen to count the amount of cuts for the video of 'This is what you came for' by Calvin Harris. The video had 99 straight cuts.


No comments:

Post a Comment